Only 42% of cannabis businesses generate profits
Women and minorities fare worst, study finds

The new US Cannabis Business Conditions Survey Report, published by consultancy Whitney Economics, reveals how cannabis industry operators view the success of the cannabis industry and what factors are limiting its growth. Their top concern is the lack of banking or financial services, followed by market volatility, competition from big companies and taxes, the report said.
"Operators lie awake at night worrying about how to survive in an environment where there is little support, extremely fierce competition from illegal traders on the one hand, and the existential threat of corporate competition on the other "said Beau Whitney, founder and chief economist of Whitney Economics, in a statement. "The only solution for operators is to fight for a level playing field and hope that reform will come sooner rather than later."
In terms of profitability, 20% of respondents said they are not making any money, while 37% of respondents said their businesses are not profitable.
Female respondents and non-white respondents fare significantly worse than white male respondents: 45.6% of male respondents said they make a profit versus 37.5% of female respondents, according to the survey.
The survey also notes that from a demographic perspective, the data shows that the further an operator is from being white and male, the less likely they are to make a profit in the US cannabis market.
